5 Appealing Banking Trends to Lure the Millennial Crowd

Gamification

Gamification is a phenomenon that is waiting to happen in the banking sector. Fusing the power of animation and graphic with banking modules in a fun way, nudges customers to exploit banking functionalities like making transactions, right from their smartphones. PNC Virtual Wallet is one such example—with its intuitive interface—invites customers to make savings, periodically in the desired frequency. ‘Punch the pig’ is a module in the app, which randomly prompts the users to transfer money into their savings account by actually punching the pig.

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